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Cricut, Inc.(CRCT)

Description: Cricut, Inc. designs and markets a creativity platform that enables users to turn ideas into professional-looking handmade goods in the United States, Europe, and internationally. It operates through three segments: Connected Machines, Subscriptions, and Accessories and Materials. The company provides connected machines, design apps, and accessories and materials for users to create personalized birthday cards, mugs, T-shirts, and large-scale interior decorations under the Cricut brand. It offers Cricut Joy, a cutting and writing machine to personalize, organize, and customize kitchen, office, school, celebration, and idea projects; Cricut Maker, a cutting machine that handles fabrics, leather, paper, and balsa wood; Cricut Explore, a cutting machine for DIY projects; Cricut EasyPress 2, a machine that delivers heat transfers on baby bodysuits, big-time jerseys, and banners; Cricut EasyPress Mini, a heat transfer machine for curved surfaces, as well as hard-to-reach spots between seams and buttons. The company also provides Infusible Ink, a heat transfer system that permanently infused into base material, as well as accessories and materials, such as knifes, blade changing systems, cutting rulers and self-healing mats, hand tools, crafting materials, and cases. It serves customers through its online store. Cricut, Inc. was formerly known as Provo Craft & Novelty, Inc. and changed its name to Cricut, Inc. in March 2018. The company was incorporated in 1969 and is headquartered in South Jordan, Utah.


Keywords: Visual Arts Heat Transfer Hand Tool Handicrafts Decorative Arts Paper Art Mug Heat Transfer System

Home Page: cricut.com

CRCT Technical Analysis

10855 South River Front Parkway
South Jordan, UT 84095
United States
Phone: 385 351 0633


Officers

Name Title
Mr. Ashish Arora CEO, Pres & Director
Mr. Donald B. Olsen Exec. VP, Gen. Counsel & Sec.
Mr. Kimball Shill Chief Financial Officer
Mr. Ryan Harmer VP of Accounting & Corp. Controller
Ms. Kim Kanarowski Exec. VP of Marketing
Ms. Courtney Hill Sr. VP of HR
Mr. Ariel Fischer Exec. VP of Direct-to-Consumer & Consumable
Mr. Chuck Seiber Exec. VP of Product, Brand & Design
Mr. Glenn Rogers Sr. VP of International
Mr. Vivekanand Jayaraman Exec. VP of Platform Devel.

Exchange: NASDAQ

Country: US

Currency: US Dollar ($)

Forward PE: 0
Trailing PE: 34.4286
Price-to-Book MRQ: 2.6997
Price-to-Sales TTM: 2.0295
IPO Date: 2021-03-25
Fiscal Year End: December
Full Time Employees: 800
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